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Smart Shopping: Why You Should Engage a Coach Matching Platform

Writer: Austin LopezAustin Lopez


When it comes to shopping for a coach, you have three directions you could go: You could seek out individuals through your own research, you could ask for a referral from a friend or colleague, or you could engage a coach matching platform. 


Consider that the coaching industry has exploded over the last decade. According to the International Coaching Federation (ICF), there were approximately 71,000 professional coaches worldwide in 2020, a 33% increase from 2015. This surge indicates a rising demand for coaching services, as well as a growing number of individuals entering the profession. This is great news! Career coaches can be invaluable assets for professionals hoping to improve their performance in their current role or those that are looking to make a move to a new one. However, due to the heterogeneity of the industry -- assessments, certifying institutions, rates, services, and approaches -- one individual's coaching experience does not necessarily translate to another's. This means that word of mouth referrals can be iffy at best. Furthermore, researching individuals in this massive of an industry by entering "[MyIndustry] career coach" into a search engine means you will likely run into coaching practices that are at capacity. 


Enter coach matching platforms, which solve for these issues. Here, we will delve into the benefits of working through a platform instead of going it alone or through referrals.


5 Benefits to engaging a platform when seeking out a career coaching partner

1. Time-saving benefits: Platforms save you time by aggregating various options and knowledge into one place, allowing for easy comparison and making the process significantly more efficient than doing each piece on your own.

2. Access to a wider pool of talent and services: By choosing a platform, you tap into a vast network of professionals offering diverse expertise and unique services. No need to spend hours hunting for the right coach when everything you need is curated in one convenient location.

3. Streamlined communication, coordination and customer support: This saves you the hassle of juggling multiple communication channels and puts the onus on the platform to resolve any issues and gives you a single point of contact to reach out to.

4. Competitive pricing/payments and flexible engagements: Platforms provide competitively priced services and some can offer flexibility in how engagements are structured to increase the value for your investment in your career goals.

5. Happy coaches, happy clients: Platforms take significant administrative work off of the coaches that find clients through them. This mutually beneficial relationship has downstream benefits as coaches can focus on clients rather than on operational burdens.

How we are approaching the idea of a coach matching platform differently 

You have many options when shopping for a coach: search for individuals on your own, get a referral, or work with one of many available platforms. The CoachSelect platform can run your entire coach search, or just supplement it. We offer concierge support, a proprietary approach to matching you to our coach network, and the opportunity to meet with multiple, great coach matches for free.

  • Concierge support: Your CoachSelect concierge is here to guide you through our coach matching process, answering any questions you may have in addition to providing other industry insights that could be relevant to your search for a coaching partner.

  • Proprietary matching method: Technology is a wonderful tool, but we also understand the importance of human interaction when making changes in/to your career. This is why we've combined both, producing a high-tech, high-touch approach that allows for increased customization and accuracy across the matching process.


  • Meet with multiple, great coach matches: By working with CoachSelect, you get the opportunity to interview multiple qualified candidates for a complimentary half hour before committing to anything.

Ready to get started? You can read more and sign up for a meeting with a CoachSelect concierge by clicking here.

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